Advantive – owners of the Kiwiplan and Abaca software suite of products – have confirmed the appointment of two new Strategic Account Managers – Packaging for UK/EMEA. Robert Mabbutt and David Loftus joined the company in the final quarter of 2024.
Mabbutt has been active in the corrugated and folding carton industries for 20 years on the consumable supply side, most recently holding the position of Managing Director of CITO UK Ltd. Loftus, who has also been in the corrugated industry for 20 years, joins from the corrugated packaging manufacturing sector, having worked for Saica and most recently, Board 24.
Left to right: Robert Mabbutt and David Loftus.
“I’m excited to join Advantive at a time that they are expanding sales within the Europe, Middle East and Africa region,” says Mabbutt. “As part of the continuing brand awareness campaign, I am looking forward to presenting at the upcoming UK Sheet Plant Association conference in February.”
“Having worked for Board 24 for some time, I am well versed with the Advantive solution,” adds Loftus. “I am looking forward to connecting with existing customers and potential customers to showcase the power of Advantive’s software solutions.”
