Success for event in Hong Kong

The Hong Kong International Printing & Packaging Fair, the inaugural DeLuxe PrintPack and the Hong Kong Gifts & Premium Fair, concluded successfully on 30 April, while the Hong Kong International Licensing Show (HKILS), ended on 29 April. The four trade fairs collectively attracted over 60,000 buyers from 128 countries and regions.

The Printing & Packaging Fair and DeLuxe PrintPack fair drew over 10,000 buyers, while the Gifts & Premium Fair welcomed some 35,000 buyers, and the HKILS had over 15,000. Buyers from outside Hong Kong were mainly from Mainland China, Taiwan, the United States, Japan and Korea, demonstrating active global participation in the April trade events. The four trade fairs contribute to the promotion of Hong Kong’s cultural and creative industries and development of intellectual property trade.

Sophia Chong, Deputy Executive Director of the HKTDC, said, “The Gifts & Premium Fair, Printing & Packaging Fair, inaugural DeLuxe PrintPack Hong Kong, and HKILS bring together creative industry professionals and licensing industry players, providing a platform for exchange and connecting potential partners. Under the national 14th Five Year Plan, Hong Kong serves as a centre for cultural promotion and exchange, with the goal of promoting Chinese culture overseas. This year’s Gifts & Premium Fair and HKILS feature rich cultural and creative content, with the participation of numerous cultural and creative communities from Mainland China, which has been well-received by buyers. Additionally, with the recent implementation of the plastic-free policy in Hong Kong from last week, the Printing & Packaging Fair and inaugural DeLuxe PrintPack have attracted many local buyers seeking eco-friendly packaging, creating more business opportunities for the industry.”

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