Because print runs are getting shorter while the number of jobs is increasing, print shops urgently need greater flexibility and the highest possible level of automation to remain profitable. As a result, print shops are increasingly investing in a hybrid production environment that combines the advantages of offset and digital printing in a single workflow.
One example is the Siepmann Printing Co, based in Hamburg, which specialises in the production of package inserts, packaging, and high-quality, partially customised commercial print products. To remain competitive in this demanding market environment, the company has now invested in a highly automated hybrid production environment featuring state-of-the-art offset and digital printing technology from Heidelberg.
By combining a Speedmaster XL 106 from the Peak Performance class with the Versafire LV digital printing system, Siepmann has laid the foundation for maximum flexibility, efficiency, and sustainability in print production. Both systems are integrated into a continuous workflow via Prinect. This enables Siepmann to produce the same print jobs either via offset or digital printing from a single workflow, depending on demand and with efficient control, while still achieving colour-accurate results every time. The Versafire also offers the ability to economically produce finished print products even in the smallest print runs.
“By investing in a hybrid production environment, Siepmann is setting the course for a successful future,” says Dr. David Schmedding, Executive Board Member for Technology & Sales, Heidelberg. “The combination of offset and digital printing, integrated via the Prinect workflow, is special to Heidelberg and enables maximum flexibility, highest efficiency, and sustainable production. This means Siepmann is ideally equipped to meet the growing demands of the market.”
Mark Siepmann, Managing Director, added, “Our customers expect precision, flexibility, and absolute process reliability. With the new Heidelebrg solutions, we are creating the conditions to reliably meet these demands today and tomorrow.”
