New European Paper Packaging Alliance

Leading manufacturers of paper and fibre-based food and foodservice packaging met in Munich to launch the European Paper Packaging Alliance (EPPA), co-founded by Huhtamaki and Seda International. EPPA aims to find solutions to increase recycling and to reduce carbon emissions of food and foodservice packaging without compromising food safety and human health protection. EPPA will also work with European policymakers to support these common priorities.

EPPA represents both suppliers of renewable and sustainably produced raw materials and manufacturers of foodservice packaging. Their objective is to build partnerships with organisations who share their focus on developing and delivering practical solutions. EPPA members are committed to helping foodservice operators deliver the best consumer experience in the spirit of food safety, low carbon and a circular economy.

The founding members of the European Paper Packaging Alliance are: Seda International Packaging Group; Huhtamaki; AR Packaging; Smith Anderson; Schisler Packaging Solutions; Stora Enso; Metsä Board; Mayr-Melnhof Karton; WestRock; Iggesund/Holmen and Paper Machinery Corporation. The association has its seat in The Hague, Netherlands at the offices of Lejeune Association Management. Managing Director will be Hans van Schaik.

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