McGowans, the digital print specialists based in Dublin, has ordered the first S10 Nanographic Printing Press in Ireland.
The new press will enable the Irish print house to enter the folding carton industry for the first time, expanding beyond retail POS and POP and smaller commercial print and packaging jobs. Setting its sights on the new profitable market, the company hopes to use the new technology to double its turnover in its digital division.
Mal McGowan, CEO, McGowans comments, “Disruptive technology is in our DNA, and as a result, we immediately recognised the advantages and possible transformative nature of the new press – its speed and quality is good. Plus, its B1 format and its ability to print on any material for additional substrates/applications, opens-up a whole new revenue stream for us. Our technology portfolio also includes a large number of different small and large format presses, as well as 3D visualization software and other value-added services – this has enabled us to diversify and grow. The S10 will bridge the gap between the existing small format digital offering and the large format corrugated division. For the first time, with all the benefits of digital printing we will now have the ability to offer much larger runs for direct-mail, commercial printing, POS and folding carton. Inclusive of this we will be able to provide a quick turnaround, low waste and reduced storage – attributes that will significantly improve the sustainability of customer campaigns, a huge ambition for most brands. It will enable us to move in meeting our revenue targets.”
