James Cropper is now offering direct access to its colour portfolio built on over 50 years of proprietary fibre-dyeing expertise. The range, designed, formulated, and crafted entirely in the UK at the company’s historic Lake District mill, is poised to make its official debut soon.
At a time when many suppliers are cutting back colour options or moving production overseas, James Cropper is doubling down on its UK roots, boldly bringing its range of more than 50 signature shades under one vibrant new brand that will be available direct from James Cropper as well as from select merchant partners. Many of these colours have been in continuous production for decades, now reimagined and precision-engineered by James Cropper’s team of colour artisans to meet the future demands of brands, designers, and converters.
“This is not a refresh. This is a declaration,” says Paul Barber, Managing Director of Paper & Packaging at James Cropper. “We were the first to produce coloured paper, and we’re proud of that legacy, but we’re not here to look backwards – we’re here to own the future of colour in paper. What we’re planning has been refined over 50 years of proprietary fibre and colour formulations. This is the latest step on our industry-defining journey. Even as the market changes, customers can still rely on James Cropper to provide unmatched vibrancy, durability, and performance – just as we always have.”
