Creative design, pre-press and artwork production agency iMSGlobal has chosen CLOUDFLOW from HYBRID Software to ensure full production workflow flexibility across its multi-site operation. This is a partnership that over the past five years has benefitted both companies and helped lay the foundations for the global expansion of iMS.
Headquartered in Sydney, iMSGlobal provides integrated marketing solutions for many of the world’s best-known brand owners, such as Danone, Nestlé and Unilever. With offices in Australia, Singapore, India, China, UK, Netherlands and Switzerland, the company has a global reach, based on a knowledge workflow and single platform system that reduces time to market and improves productivity.
Working with clients, their agencies and print providers, iMS offers artwork, pre-press, colour and print management across all packaging, point of sale formats and print processes.
“Although we are a global company, we’re that little bit different to some of the other players, because we really focus on listening to our clients’ needs and being flexible,” says Mark Mahoney, CEO. “So, we look for partners that have the same ethos and are happy to work with us to implement agile solutions that support our goals. As soon as we met the team at Hybrid and heard about their innovative approach, we could see that this would be the right fit for us.”
Cloudflow has been rolled out across the four main production hubs in Sydney, Mumbai, Shanghai and Hull. This is an Enterprise Packaging Workflow System that is fully integrated with the company’s own MIS. As a Cloud-based application platform with powerful Share technology, it links across the internet to exchange and synchronise project data and resources to optimise their utilisation.
Andrew Gale, iMS COO, says, “We wanted to find a model that really worked in our industry on a global scale. With Cloudflow, we can easily manage projects around the group and truly ‘Follow the sun’. One of the real game-changers for iMS is access to all the global hubs within the same infrastructure; managing data in real-time is a huge bonus.”
Gale continues, “Cloudflow is great for maintaining consistency across the board, so we have that continuity in every region where we are active. This is a massive advantage, not just for our technical teams, but for the whole business, and most importantly, for our customers.”
With floating licences that can be used irrespective of location, Cloudflow has also proven to be the perfect choice during the COVID-19 pandemic as staff working from home can easily log in online without the need for specialised software.