Go-Pak Group has confirmed the appointment of Bethan Edwards as head of foodservice for the UK and Ireland, overseeing the company’s commercial food, drink and catering distributer network.
Renowned for her expertise in new product development (NPD) and account management, Edwards combines strategic insight with a creative flair to bring innovative, sustainable products to market. She brings extensive experience from Vegware, where she began as regional sales manager (South UK), before being promoted to head of national accounts. In that role, she led the team managing Vegware’s UK-wide account business.
“I’m thrilled to join Go-Pak,” said Edwards. “As the industry faces what Mintel calls a ‘greenwash hangover’, customers are demanding clearer, more credible sustainability claims. Go-Pak stands out by focusing on genuine, evidence-led solutions. I’m passionate about helping customers cut through the noise with clarity and trust, and I look forward to supporting the team and contributing fresh ideas to the product portfolio.”