The European Recycling Industries’ Confederation (EuRIC) has rebranded as Recycling Europe, marking a pivotal moment in reinforcing its mission: to speak with one voice for Europe’s recycling industry in an increasingly competitive and uncertain global landscape.

The umbrella organisation said the new name underlines the critical role of recyclers in achieving EU targets on climate action, circularity, resource autonomy and competitiveness as Europe navigates rising trade tensions, raw material insecurity and the urgent need for industrial decarbonisation.
“Recycling Europe embodies the evolution of the Confederation into a unified, forward-looking voice for recyclers across the continent,” said Julia Ettinger, the organisation’s secretary general. “While our name has changed, our mission remains the same: to ensure that recyclers are recognised and empowered as indispensable partners in building Europe’s circular and resilient economy.”
The organisation said that the new name reflects both continuity and ambition, and underlined that it remains committed to its founding principles: “representing recyclers across all material streams – from metals and plastics to paper, textiles, tyres and beyond – while strengthening its visibility and impact at European and international levels”.
Recycling Europe added that it will continue to advocate for a regulatory framework that “enables rather than restricts”, namely, a framework which supports open markets, investment in innovation and the long-term resilience of European industry.