DS Smith Iberia has recently installed the EFI™ Nozomi C18000 Plus six-colour single pass-LED inkjet printer in its facility in Lisbon. The new printer will allow DS Smith to further expand its offering to customers with more designs and possibilities.
“The EFI Nozomi C18000 Plus completes the wide range of current products that DS Smith Iberia offers,” said Jorge Requejo, Managing Director, DS Smith Iberia. “This solution will help our customers to promote their brand, personalise packaging and messaging, adapt to the seasonality of their demand, and gain in reaction capacity and impact specific promotions – with photographic printing quality and in batches adapted to what their end customer demands.”
Requejo continues, “We needed to have a more flexible and agile solution. We turned to EFI and the Nozomi press as they are the ideal partner not only because of their know-how in digital printing, but also because of their valuable contribution, in particular, for the corrugated packaging industry.”
With this new investment, DS Smith Iberia says it will be able to reach markets faster with easily achievable high-quality imaging. “The productivity of the Nozomi enables a reduction in time to market,” concluded Requejo. “With the press, we will enjoy the quality of printing that achieves a solution equivalent to offset printing technology without the need for litho lamination. In addition, variable printing is another inalienable competitive advantage to digital printing.”