Cardbox Packaging has won the WorldStar Packaging Award 2021 in the Food category. The awarded packaging is the Cuckoo Ice Cream cup, with its material innovations based on environment-friendly packaging solutions.
In cooperation with Valuepap as structural designer, Cardbox Packaging in Wolfsberg has developed an alternative to plastic laminated ice cream cups which are a common part of food packaging industry. This premium sundae pack is made of bio-coated cartonboard with a soft touch finish. “It is always a big challenge to start a new project, but in Valuepap we are more than delighted working with Cardbox on such innovations. It is great to work on projects that we believe have a promising future,” explains Hans Pridal, managing director of Valuepap.
Not only is the cup made from bio-coated cartonboard, but so are the lid and the paper seal. Therefore the whole pack can be disposed without harmful effects on the environment, which is recently a popular customer demand. “We are very excited that our ice cream packaging has been awarded with the prestigious prize from Worldstar. This award confirms that we are the right track with our development strategy. I can announce that we are closely to bring to market very impressive new developments with barrier coatings,” said Klaus Hockl, Managing Director, Cardbox Packaging Group.
