Cardbox Packaging starts go-to-market phase with a set of new sustainable coatings

Austria-based Cardbox Packaging has a clear vision about its role in a circular economy. Since the middle of 2018, they have been developing a new, sustainable range of coatings in order to offer alternative packaging in the food industry.

More consumers are looking for sustainable alternatives to plastic and plastic-laminated packaging to reduce plastic waste, and companies are responding. This creates considerable demand for recyclable cartonboard packaging, making use of renewable resources which offer an alternative in the discussion of Circular Economy. However, there is a substantial amount of packaging products using plastic laminated cardboard. The company’s goal has been to substitute laminated cartonboard through dispersion-based coatings in order to achieve 100% recyclability.

They looked to substitute cardboard laminated (PE and OPP) materials with new coatings, then moving into PET- and other plastic laminated cartonboard, including pure plastic packaging.

Now, they have rolled out two new products to the market:

  • CBX CBC FF (Cardbox Circular Barrier Coating Frozen Food)
  • CBX CBC GR (Cardbox Circular Barrier Coating Grease)

CBX CBC FF is focused on the substitution of PE-coated cardboard material, through a 100% recyclable cardboard alternative for applications of the frozen food market including fish, fruits and vegetables.

CBX CBC GR has a broader range of sustainable coatings for different greasy products, such as cakes, chocolates and pastries.

“Our coatings are free of fluorine chemicals, and therefore offer an alternative to existing carton-board materials equipped with Kit treatment containing fluorine,” says Managing Director, Klaus Hockl. “A further extended product range will be rolled out in the future, targeting properties, including but not limited to, a water-vapour barrier. Additionally, we will be introducing the Eco Tray, a cardboard tray equipped with CBX CBC xx coating and sealing properties, in more details soon.”

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