BW Papersystems has confirmed the launch of its newly redesigned website at www.bwpapersystems.com. The new site features a striking new design, enhanced navigation, and improved functionality to enhance the overall user experience.
The company says that it’s primary goal throughout the redesign process was to create a more user-friendly resource across all devices. In particular, they heavily focused on content architecture that not only highlights the technical data but balances a symbolic relationship between that data and nurturing a relationship with each viewer as they visit our site.
Their purpose for the new homepage was to establish credibility by providing users with high level view of who BW Papersystems is as a brand and a 360 degree view of what products and services are offered. The new ‘Product Finder’ allows each user to customise and narrow down their search for faster results.
BW Papersystems is excited to debut its newly optimised desktop and mobile version that allows viewers to connect with sales executives, technical support, and spare parts faster than ever. The new design will allow users to find their correct representative by filtering for product group, brand and region.