2024 Packaging Trends study from Esko

The biggest challenges facing packaging businesses in the coming year are addressed by more than 500 industry professionals in a new 2024 Packaging Trends study from Esko.

The annual report  – which will form the basis of the latest ‘Packaging Trends Talk’ early in 2024 – is packed full of insights gathered from experts around the world regarding future packaging trends, challenges, and opportunities for reflection. You can download it here.

“As we look forward to 2024, we find ourselves grappling with the aftereffects of a disrupted supply chain, evolving consumer preferences, and growing demands for sustainability,” said Matthew Haws, Chief Marketing Officer, Esko. “The packaging industry is constantly evolving, driven by advancements in technology, changing consumer preferences, and sustainability demands. Businesses must not only adjust to this transformed landscape but also position themselves to excel within it,” he said. “It’s imperative for packaging experts to recognize the potential for enhancing sustainability, fully harnessing technological advancements, optimizing supply chain processes, and achieving greater operational efficiency. With this latest ebook and online event, we take a deep dive into the significant packaging trends that will shape the market in the coming year.”

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