Keypoint Intelligence and 42 Technology (42T), a product innovation and engineering consultancy, have confirmed a strategic partnership designed to help companies bring breakthrough technologies to market faster, especially in digital print, inkjet, and packaging.
This alliance bridges the gap between cutting-edge engineering and real-world market deployment. It offers a consultative, go-to-market approach for OEMs, materials suppliers, and converters developing new print systems, workflows, and applications.
The print industry is urgently looking for more sustainable solutions, faster turnaround times, and digital flexibility. Yet many potentially disruptive innovations stall before getting to market because of scale-up risks, drying limitations, or unclear positioning.
The new partnership between 42T and Keypoint Intelligence has been designed to tackle this by helping companies bring new products to market with greater confidence: from feasibility to pilot through to full rollout. The collaboration combines 42T’s engineering and technology development expertise with Keypoint Intelligence’s market insight and industry reach, while building on 42T’s extensive track record in the print and packaging sectors.
The range of services offered will include rapid technology validation and prototyping; commercial modelling and competitive analysis; GTM strategy and segmentation; and access to real-world customer feedback and market insights.
