DS Smith, an International Paper Company, and BSH Nazarje, BSH Hišni aparati d.o.o. Nazarje, part of the BSH Home Appliances Group, have collaborated to replace Expanded Polystyrene foam (EPS) inserts in the packaging of the company’s household blenders.

BSH Nazarje produces up to 170,000 blenders annually, with each requiring two EPS inserts for their packaging, and the new solution is anticipated to eliminate up to 340,000 pieces of EPS.
The corrugated cardboard insert within DS Smith Universal Protection for Household Blenders, ‘Safe Shell’, is intended to provide protection for three different hand mixer models. The innovation also enables BSH Nazarje to achieve a faster packing time on the production line with flexibility for customer orders and optimum efficiency. In addition, DS Smith Universal Protection for Household Blenders is recyclable and designed for easy integration into existing box and pallet product ion and packaging processes, with enhanced durability for transportation.
“Sustainability is more than just a goal for us, it is our direction for the future. That is why we need partners who understand the complexity of our business and are able to think strategically and innovatively at the same time. When we are looking for new packaging solutions, we do not compromise between efficiency and sustainability. With DS Smith, we have proven with Safe Shell that it is possible to combine both for a faster process, equal protection, and use of 100% corrugated cardboard”, said Rok Štifter, Director of Shared Development Services for the Small Household Appliances Division.
“When a customer entrusts us with a challenge such as the reduction of Expanded Polystyrene Foam (EPS), we are excited to provide them with an innovative packaging product and to build a collaborative relationship with them at the same time”, concluded Jožica Hojnik, Director of Sales and Innovation, DS Smith, Slovenia.