Variable Data Software Solution

After several years of extensive development with key industry players, Hybrid Software confirms the commercial release of Variable Data Printing (VDP) for its PACKZ PDF editor and Cloudflow workflow suite.

Says Guido Van der Schueren, Chairman of Hybrid Software, “With the rapid adoption of digital presses for labels, cartons and corrugated, our customers needed a better solution for VDP preparation and output than existing offerings. Our development team stepped up to deliver a solution by leveraging Hybrid’s native PDF technology and our ‘Live Objects’ controls for adding customised content to a PDF file. Our VDP products are applied at the prepress stage, not in the pressroom and eliminate the up-front template creation that slows down most other VDP solutions.”

The VDP Prepare option can be used to turn any PDF package or label design into a VDP design by simply indicating which elements (text, barcodes, images and colours) are dynamic and linking them to a data source. VDP Prepare displays all iterations of the design and features special tools for quality assurance. It is included at no charge for all users of PACKZ 5.0 and higher. Once the graphics are VDP-ready, the VDP Execute module is used to prepare an optimised PDF file that is ready for digital output. VDP Execute is available for both PACKZ and Cloudflow, with different price points based on a customer’s throughput requirements.

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