Thimm Packaging Romania rebrand

Thimm is integrating its packaging business division located in Sibiu, Romania, into the Thimm pack’n’display brand. Through the brand integration, Thimm continues with the harmonisation of the brand presence at a European level. The Romanian customers profit from the adjustment in the form of a newly expanded solution portfolio for the point of sale. 

The basis for the brand integration was the further development of the production location in Șura Mică, a municipality in the Sibiu district, through an extensive investment package. Among other things, Thimm invested in a 2.8m Fosber C/Line corrugator, which started up earlier this year. In addition to considerably expanded production capacities, greater delivery flexibility and optimised quality factors, customers will now profit from a broader portfolio from Romania.

“The goal is for our customers to always receive the best solution”, says Michael Weber, Head of Corporate Marketing. “As a result of the brand integration, our Romanian customers will also profit in future from the know-how transfer of the experts from Thimm pack’n’display.”

Already in April of this year, the production plants in Alzey, Castrop-Rauxel, Eberswalde, Essen, Northeim, Wörrstadt, Wolnzach (Germany) and Všetaty (Czech Republic) were united under the new Thimm pack’n’display brand. “We are now also very pleased to have united our Romanian plant with Thimm pack’n’display”, Weber continues. “Thimm pack’n’display has established itself in past months as the brand for the packaging and presentation of goods. The incorporation of our Romanian location is another step toward a unique brand presence in Europe.”

 

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